Crafting the future of retail with iTrayl

PHYGITAL STORE, Combining the best of digital and physical worlds, finally made possible by iTRAYL trailblazing and patented technology.

Crafting the future of retail with iTrayl

PHYGITAL STORE,
Combining the best of digital and physical worlds, finally made possible by iTRAYL trailblazing technology.

What we do

iTrayl empower brands & retailers to win in a phygital world

Turning into a phygital store

With a NFC tag placed under products and a shelves powered by iTrayl technology, the store becomes phygital, benefitting from the best of both physical and digital worlds

1.NFC TAGSA NFC tag is placed on each product

2.Smart FurnitureTagged Products are placed on the smart shelves connected by iTRAYL

3.Cloud & IASmart shelves collect data & send it to an iTRAYL gateway instore

4.DashboardData is turned into a user-friendly dashboard for analysis & actions

What we solve

For the shopperLack of product information

For both

  • - Check-out
  • - Out Of stocks
  • -¬†Lack of real time personalised offers
  • - Lack of exciting instore experiences

For brands & retailer

  • - Challenge to increase Conversion and AOV
  • - No real omnichannel UX

Benefits & solutions

Get 100% of stores perfect, 100% of the time

  • Real time planogram compliancy and out of stocks monitoring
  • Alerts & automated priority actions for the staff

Increase conversion rate and basket size

  • Instore purchase funnel and missed sales instore analysis with the same granularity as e-commerce
  • Roi benchmarking of your tools by knowing conversion rate increase driven by testers, videos, beauty assistants, etc

Stop shoppers fishing for info on amazon while shopping in your store

  • Simplest access to relevant information by just approaching mobile phone to the product
  • Lift & learn technology for 100% of products (vs testers only)

Maximise promo roi by offering hyper personalised offers

Real time shoppers behaviors analysis and promotions targeting

Increase customer loyalty

Enable consumer to reorder product from home with a simple swipe

Free up transaction time for staff to focus on selling

Just walk out solutions

Control grey market

Serialisation and traceability of your products lifecyle

Our showrooms

Discover and experiment the future of retail live in our showroom (by appointment only)

GENEVA

Chemin du Tourbillon, 6
1228 Plan-les-Ouates
SWITZERLAND

PARIS

15, rue Madeleine Michelis
92 200 Neuilly-Sur-Seine
FRANCE

AIX-EN-PROVENCE

Europarc Ste Victoire Bt 6
11, route de Valbrillant
35 900 Meyreuil
FRANCE

Shall we start?

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